New York Style Deli

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Chapter 1 – Est. 1989

Mr. & Mrs. Pickles arrived in Pinellas County from Michigan in the mid 70s and soon became respected homebuilders in the Pinellas/Pasco County areas.

In the early 80s, Mr. & Mrs. Plus arrived from New Jersey where they were owners of a popular deli in the central New Jersey area.

“Pickles” met “Plus” at a high school baseball game and their friendship “marinated”. They decided to put their friendship to a test and open a Deli-restaurant that would serve the very best.

Joe & Renee Benedettini - “Pickles”
Ralph & Gail Natale - “Plus”

Chapter 2 – Est. 1998

Mr. & Mrs. Pickles had two children, a Sweet Little Gherkin and a Half-Sour Gherkin. It was because of the Sweet Little Gherkin that they met Mr. & Mrs. Plus at a high school baseball game. Anyway, after both gherkins graduated from UF (Go Gators!), the Sweet Gherkin, (who can be sometimes not so sweet) convinced the Half-Sour Gherkin (who is really half sweet), to “can” the building business and “jump into the brine”!

Basically, they blended pretty well...things got a little “bumpy” from time to time but overall, they decided that when you’re in a “Pickle” it’s never “smooth”! Realizing that lots of “Picky People Pick Pickles Plus”, they didn’t “dilly deli” around ... instead they decided to open Pickles Plus Too so that even more people could get a taste of the very best!

Kim M. Benedettini - “The Sweet Gherkin”
Joe Benedettini - “The Half-Sour (Half Sweet) Gherkin”